Leadership

Joel Broyles

Managing Broker

22
Years Licensed
1,000+
Transactions
$70M+
Capital Deployed
350+
Homes Renovated
Joel Broyles - Managing Broker, WhiteRock SFR

Joel Broyles has been a licensed Texas broker since 2004, with over 22 years of experience in the Dallas-Fort Worth real estate market. As the former managing Texas broker for a publicly-traded SFR REIT, Joel has built deep operational expertise in institutional single-family rental dispositions.

With more than 1,000 total transactions across DFW - including 400+ sell-side institutional dispositions - Joel brings submarket-level pricing knowledge that drives faster sales and stronger net proceeds for institutional sellers.

Joel has underwritten 20,000+ homes for institutional buyers, deployed over $70M in DFW acquisitions, and managed the renovation of 350+ properties ($8M+ in capex). As DFW's top institutional SFR broker, he operates at the intersection of institutional SFR and local market expertise.

WhiteRock SFR was purpose-built to serve the institutional SFR market - combining Joel's two decades of DFW experience with a proprietary technology platform for comp analysis, buyer matching, and portfolio-level reporting. Joel holds a BBA in Information Systems from the University of Texas at Austin.

Credentials

  • Licensed Texas Broker since 2004 (22 years)
  • Former Managing Texas Broker for publicly-traded SFR REIT
  • DFW's top institutional SFR broker
  • 400+ sell-side institutional dispositions

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